ABOUT PERFORMANCE DESIGN
Performance Design was born out of a passion for product design and development to serve companies who don’t have the in-house capacity or expertise. Along the way we began to design, develop and manufacture our own line of performance products for racers and enthusiasts. We continue to serve both markets today.
We design engines and engine components for small to large companies. Our designs are fully toolable, include cast and machine models and prints. Performance Design can also help source or manufacture and supply finished components in some cases, providing an end to end solution for business.
We design and manufacture high performance components intended to incite excitement and solve problems. We build for performance but never lose sight of aesthetics. We use pure and premium materials to produce unparalleled works of art. Every detail has a function and reason for being the way it is.
About Founder, Caleb Newman
B.S.M.E. California Polytechnic, SLO
M.Sc.E. University of Central Florida, Orlando
Newman is a highly accomplished engineer with over 22 years of proven experience in design, manufacturing and marketing of racing, aftermarket and OEM automotive products. He is versed in management and business development activities to improve and build operations. In past roles, Newman created 500% growth in 3 years, garnering over 20 feature articles in 30 months and over 230 significant media mentions while building a new aftermarket brand. With years of success, Newman is harnessing his unique blend of strategic and tactical abilities to help companies looking to further their business.